The hottest packaging will talk about the five dev

Good packaging will talk about the five development trends of future agricultural product packaging design

release date: Source: Internet editor: Yu Jia browsing times: 10705 copyright and disclaimer

core tip: some people say to improve the agricultural economy formula: X - single measured value; The fundamental way of efficiency is to improve the packaging of agricultural products. Some people say that improving the packaging is the only way to improve the grade of agricultural products and expand the sales market. No matter what kind of statement, it is actually emphasizing the importance of agricultural product packaging

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[China Packaging News] some people say that the fundamental way to improve the economic benefits of agriculture is to improve the packaging of agricultural products. Others say that improving the packaging is the only way to improve the grade of agricultural products and expand the sales market. No matter what kind of statement, it is actually emphasizing the importance of agricultural products packaging.

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agricultural product packaging is easy to rust design type

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original ecological image

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nowadays, people pay more and more attention to getting close to nature, especially the original ecological artistic conception of original flavor. Therefore, in the packaging design of agricultural products, it is advisable to pay attention to the original ecological design of original flavor, original simplicity and original taste. Of course, here we should pay special attention to that, while doing a good job in the original ecological image design, we should also create the characteristics and personality of agricultural products.

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no one stipulates that the design and packaging of agricultural products must be rustic and original. Today, the homogenization of product packaging design style is becoming more and more serious, and the design combined with fashion style will be accepted by more consumers

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with the change of consumer concept in China and other factors, fashionable agricultural product design also has a market. In addition, with the younger consumers of agricultural products, this style is the only way to build a popular and popular brand.

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regional characteristic culture

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fun

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nowadays, more and more agricultural products have embarked on the path of FMCG food, or shifted from traditional channels to e-commerce platforms, which means that the consumer groups faced by agricultural products are becoming younger and younger, facing more fashionable young groups. Therefore, in the packaging design, it is necessary to seek interesting packaging design to break through according to their preferences and combined with the characteristics of agricultural products

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five development trends of agricultural product packaging design

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digital packaging printing

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research data show that 2016 will be a turning point in the development of digital packaging and printing. Digital printing will no longer only be used for private customization and limited customization of brand products, but will stand on the stage of the mainstream packaging market because of its advantages such as economic benefits and short renewal and listing cycle. The development of digital packaging and printing technology has created unprecedented opportunities for brands to get close to consumers.

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green and eco-friendly packaging

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when the price of products is equal to the quality of products, green environmental protection and reusability will become the decisive factors affecting consumers' desire to buy. Therefore, brands should not underestimate the impact of this factor on their brand competitiveness and marketing strategy

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packaging refinement, simplification and transparency

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transparent and refined packaging is the trend of product packaging in the future. After all, clean and concise outer packaging that can make consumers clearly see the product status, clear and organized labels with key information can best win consumers' favor and trust

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design combined with mobile devices

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when people are more and more inseparable from electronic mobile devices, product packaging design also relies more and more on people's daily electronic products in information transmission and brand publicity, which not only becomes more convenient and efficient, but also greatly enhances the intimate interaction between brands and consumers.

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size diversification and situational

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the size of packaging design will be more diversified. It should not only provide diversified packaging schemes with different sizes that are more considered by consumers' use experience, but also consider the convenience and comfort matching of packaging size and use scene for consumers. The design size of packaging pays more attention to meeting the consumer's consumption needs and habits, and flexibly adjusts according to the use scenario, which has become a new trend of packaging design

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the packaging design of agricultural products should not only make the packaging mechanically, but also include visual packaging and psychological packaging. It should not only be recognized by consumers visually, but also by consumers psychologically